In 2023, Jiangsu has made every effort to promote the recovery and improvement of cultural and tourism consumption, issuing the 15 Measures to Promote Culture and Tourism in Jiangsu, and new achievements have been made in the high-quality development of cultural undertakings, cultural industries, and tourism. The province participated in the construction of two national cultural parks for the Yangtze River and the Grand Canal respectively with high standards, and moved faster in formulating the “1+3” system, namely, the Plan for Construction and Protection of Jiangsu Section of Yangtze River National Cultural Park, the Plan of Jiangsu Province for Interpretation and Promotion of Cultural Value of Yangtze River, the Plan of Jiangsu Province for Protection, Inheritance and Utilization of Intangible Cultural Heritage of Yangtze River, and the Plan of Jiangsu Province on Protection and Utilization of Cultural Relics of Yangtze River. Solid efforts were made in the systematic protection of intangible cultural heritage, and the experience of integrating intangible cultural heritage with tourism was promoted nationwide. Our work on integrating culture with tourism continued to lead the country, with Nanjing’s Xuanwu District, Suzhou’s Gusu District, and Wujiang District being selected in the first batch of national demonstration areas for the integrated development of cultural and tourism industries. In 2023, the province received 940 million tourists from home and abroad, generating a total tourism revenue of RMB 1.2 trillion. Cultural and tourism consumption totaled RMB 536.6 billion, accounting for 9.74% of the national total, the highest proportion in the country. Rural Tourism E-Loan with funding worth of RMB 10 billion, and Su Travel Loan, which was a financial product, were launched. The 2023 Water Charm Jiangsu · You Make It Better, which was an event for the cultural tourism consumption promotion season, was held, introducing innovative demonstration products and projects themed Touring Villages · Promoting Consumption. Efforts were made to advance the construction of nighttime cultural and tourism consumption clusters and vigorously develop the new type of digital cultural and tourism consumption. The numbers of national-level tourist resorts and national 5A-level tourist attractions increased to nine and 26, respectively.